Simple, Affordable Protection When It Matters Most
Life insurance doesn’t have to be complicated. Term Life Insurance is designed to provide strong, affordable protection during the years when financial responsibilities are highest—such as raising a family, paying a mortgage, or building a business.
We help individuals and families across Quebec and Ontario understand term life insurance and compare options from leading Canadian insurers such as Sun Life, Canada Life, Manulife, iA Financial Group, and Desjardins.
Our role is to help you secure the right amount of coverage, for the right duration, at a cost that fits your budget—while respecting AMF and FSRA guidelines.
What Is Term Life Insurance?
Term Life Insurance provides life insurance coverage for a specific period of time, called a “term.” Common terms include:
• 10 years
• 15 years
• 20 years
• 25 years
• 30 years
If the insured person passes away during the term, the policy pays a tax-free death benefit to the beneficiaries. If the term ends and the insured is still living, coverage expires unless it is renewed or converted.
Why Canadians Choose Term Life Insurance
Term Life Insurance is popular because it offers:
• High coverage amounts at a low cost
• Simple and easy-to-understand protection
• Flexibility to match coverage with life stages
• Strong financial protection for families
• Effective income replacement
• Peace of mind during critical years
It is one of the most cost-effective ways to protect loved ones.
What Term Life Insurance Is Commonly Used For
Term life insurance is typically used to cover temporary financial obligations, such as:
• Income replacement for a spouse or children
• Mortgage or rent payments
• Childcare and education costs
• Outstanding debts and loans
• Business loans or guarantees
• Financial protection during working years
The goal is to ensure loved ones are financially secure if something unexpected happens.
How Term Life Insurance Works
Key features include:
1. Fixed Premiums During the Term
Premiums are guaranteed not to increase during the selected term.
2. Level Death Benefit
The coverage amount stays the same throughout the term.
3. Renewable Options
Most policies allow renewal at the end of the term—often without medical evidence—though premiums increase with age.
4. Convertible Options
Many term policies can be converted to permanent life insurance (such as Whole Life or Universal Life) without medical exams, before a certain age.
Choosing the Right Term Length
Selecting the right term depends on your financial timeline:
• 10–15 years – short-term obligations or temporary needs
• 20–25 years – raising children, mortgage protection
• 30 years – long-term family and income protection
We help align the term length with your life stage and financial goals.
How Much Coverage Do You Need?
The right amount of coverage depends on factors such as:
• Income and earning potential
• Number of dependents
• Outstanding debts
• Mortgage balance
• Education plans for children
• Existing savings and investments
• Employer group benefits
Many families choose coverage between $250,000 and $2,000,000, depending on their situation. We calculate coverage needs carefully to avoid under- or over-insuring.
Term Life Insurance vs Permanent Life Insurance
| Feature | Term Life | Permanent Life |
|---|---|---|
| Coverage duration | Fixed term | Lifetime |
| Cost | Lower | Higher |
| Cash value | No | Yes |
| Estate planning | Limited | Strong |
| Flexibility | High | Moderate |
| Best for | Temporary needs | Long-term planning |
Many Canadians combine term insurance for immediate needs with permanent insurance for long-term goals.
Term Life Insurance for Families
For families, term life insurance helps:
• Protect children’s future
• Maintain household income
• Cover education expenses
• Reduce financial stress during difficult times
• Provide stability and continuity
It ensures loved ones can maintain their lifestyle even after a loss.
Term Life Insurance for Business Owners
Business owners often use term insurance for:
• Loan and line-of-credit protection
• Business debt coverage
• Temporary key person protection
• Early-stage business planning
• Affordable coverage during growth phases
Term insurance can later be converted to permanent coverage as the business matures.
Medical Requirements and Approval
Most term life policies require:
• A health questionnaire
• A medical exam for higher amounts or certain ages
However, some insurers offer simplified or accelerated underwriting with faster approvals for eligible applicants.
Our Role as an Independent Advisory Firm
We help clients:
• Compare term life insurance rates across multiple insurers
• Choose the right term length and coverage amount
• Understand renewability and conversion features
• Coordinate term insurance with long-term planning
• Combine term and permanent strategies effectively
• Ensure compliance with AMF (Quebec) and FSRA (Ontario) standards
Our approach is transparent, educational, and focused on your real-world needs.
Affordable Protection That Fits Your Life
Term Life Insurance provides strong financial protection during the years it’s needed most—at a cost that’s easy to manage. It’s a smart foundation for family security, income protection, and peace of mind.
If you’re exploring life insurance for the first time—or reviewing an existing policy—we can help you make a confident, informed decision.
Book a consultation with us to compare term life insurance options and secure coverage that fits your life and budget.
